Meet The Team
Matt McGuire - Commercial Training Director
Matt is a United States Marine Corps veteran. Prior to the Marine Corps Matt worked for 2 years as a Martial Arts instructor for a school aged martial arts program and as a student, training in Muay Thai, Boxing, Kali Escrima and Brazilian Jiu Jitsu. Matt started shooting competitively in 2011 and through 2013 competed in USPSA, IDPA and 3 Gun.
He has over 125 hours of professional training from some of the most highly regarded instructors in the industry including Mike Pannone, Aaron Cowan, Scott Jedlinski (as a student, RSO and Assistant Instructor), Bill Blowers, Jared Reston, Kerry Davis, Steve Fischer as well as Green Ops. Matt is also a Modern Samurai Project endorsed Red Dot Pistol Instructor
From 2018 to 2020 Matt worked as the customer service representative, Quality Control and Law Enforcement sales representative for Sons of Liberty Gun Works. Matt’s focus is on the performance use of firearms for civilians in defensive roles helping new shooters develop strong mindsets, efficient technique, enhanced self-awareness and confidence.
He is also an NRA certified pistol instructor and a Certified AR-15 Armorer. Matt has been a concealed carry license holder in Florida (2007-2008) North Carolina (2009-2011), Oklahoma (2011-2013) and Texas (2016-present).
Kim Kelley – Marketing Director
With over 15 years of expertise in digital marketing, Kim Kelley specializes in optimizing brands and elevating their online presence to effectively target and engage their ideal audiences. Her proven strategies blend creativity and data-driven precision to deliver measurable results, enhancing visibility and driving growth. At The Ranch TX, Kim leverages her deep expertise in content creation and strategic marketing to highlight the facility’s world-class training programs, state-of-the-art facilities, and immersive real-world scenarios. Her work ensures The Ranch stands out as the premier destination for tactical training professionals, private security, and civilian enthusiasts seeking unparalleled experiences and excellence.